How do you handle situations where the poll results are influenced by the “mode effect” (telephone, online, in-person)?

Sample interview questions: How do you handle situations where the poll results are influenced by the “mode effect” (telephone, online, in-person)?

Sample answer:

Addressing Mode Effects in Poll Results

To mitigate mode effects, pollsters employ several strategies:

  • Weighting: Adjust results based on known demographic characteristics to ensure representativeness across different modes.
  • Mixed-mode: Conduct polls using multiple modes simultaneously to reduce the potential impact of any single mode.
  • Subgroup Analysis: Analyze results separately for each mode to identify and address any mode-specific biases.
  • Survey Design Optimization: Use appropriate question wording and response options for each mode to minimize mode differences.
  • Mode Comparisons: Conduct experiments to compare mode effects and adjust survey design accordingly.
  • Transparency and Disclosure: Clearly state the mo… Read full answer

    Source: https://hireabo.com/job/7_3_15/Pollster

Leave a Reply

Your email address will not be published. Required fields are marked *