How would you design a study to examine the impact of environmental factors on individuals’ perceived naturalness and authenticity?

Sample interview questions: How would you design a study to examine the impact of environmental factors on individuals’ perceived naturalness and authenticity?

Sample answer:

Study Design

Participants:
* Recruit a diverse sample of individuals (e.g., different ages, genders, cultural backgrounds) to ensure representativeness and generalizability.

Independent Variable:
* Environmental factors, such as naturalness (e.g., presence of trees, water bodies) and authenticity (e.g., degree to which the environment resembles its natural state, absence of artificial elements).

Dependent Variables:
* Perceived naturalness: Assessed through questionnaires or interviews measuring participants’ subjective perceptions of the environment’s naturalness.
* Perceived authenticity: Evaluated using similar measures, focusing on participants’ perceptions of how genuine or unaltered the environment appears.

Procedure:

  • Environmental Manipulation: Randomly assign participants to experimental groups experiencing different levels of environmental factors (e.g., high naturalness vs. low naturalness, high authenticity vs. low authenticity).
  • Controlled Environment: Conduct the study in a controlled environment (e.g., a park, nature reserve, or virtual reality simulation) to isolate the impact of environmental factors and minimize confounding variables.
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    Source: https://hireabo.com/job/7_0_16/Environmental%20Psychologist

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